2017 Harvest New England Agricultural Marketing Conference & Trade Show

Event Type:

Date:

March 7, 2017 9:00am to March 9, 2017 5:00pm

Location:

Sturbridge Host Hotel & Conference Center, 366 Main St, Sturbridge, MA 01566

Featuring keynote Craig Ostbo from Koopman Ostbo Communication Marketing in Portland, OR

Opening Keynote, Wednesday, March 8, 8:30am: Are You in Marketing? Isn’t Everyone?  Craig Ostbo will challenge the perception that just because your job title or business card doesn’t say “marketing” doesn’t mean you aren’t responsible for marketing your farm’s brand. By the end of the keynote, you will not only agree that YOU are in marketing, you will realize that you too have a brand!

General Session, Thursday, March 9, 8:30am:  Media Strategies: When Things Go Right….and Wrong  Craig will moderate a panel of industry and media professionals from around New England including producers, media specialists, and communication directors. From their real-world circumstances, you’ll learn tips, tricks and techniques designed to help you develop a plan for preparedness to promote the good and address the seemingly bad. Special emphasis will be placed on dealing with an investigative media during a perceived crisis.

AGENDA: 30 breakout sessions, a national trade show, a farmers’ market managers workshop, tours, networking, and more!  See all that the conference has to offer at the 2017 Conference!  

NEW! FARMERS’ MARKET MANAGERS WORKSHOP: Farmers’ market managers from New England will gather on Wednesday, March 8, for a day-long workshop, Boosting Your Market: Charting a Path for the Future. The workshop will offer a full day of topics designed to enhance farmers’ market operations.  

TRADE SHOW: Conference registration includes a national industry trade show – take a look at the link to see who is attending!

ADVERTISE: Interested in advertising in the conference program?  Take a look at the reasonable ad rates. Over 800 people, from New England and beyond, attend this three day conference.

SPONSOR: As the only regional ag marketing conference, your sponsorship will provide name recognition throughout New England. From supporting an individual breakout session, to sponsoring lunch or the entire trade show, there are numerous ways to support this well attended conference.

STAY: The Sturbridge Host Hotel is offering a discount overnight rate for conference attendees starting at $102. plus taxes, for single or double occupancy! Reserve your room at by calling 1-800-582-3232 or go online to SturbridgeHostHotel.com and use promo/Corporate Code: 1703HARVES. When making your reservation, please identify yourself as being with the Harvest New England Conference. Reservations must be made by February 21th. Requests after this date will be honored on a space available basis at prevailing hotel rates. 

SCHOLARSHIPS: Are you a specialty crop producer interested in attending the event?  You and one additional member of your family/business may be eligible for a scholarship.  Take a look at the application or contact Jessica Nixon at [email protected].  Applications are due by February 6th. 

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